Randy Howard

While many feel that traffic exchanges ( TEs ) are not useful, and while most of the memberships in TEs are TE owners and reward chasers, there are a great deal of affiliate marketers who use TEs as a testing ground for what they are actually working on.

They say that true affiliate marketing is in the list. TEs are a great way to grow those lists.

Thousands of people use traffic exchanges everyday, that may never know about your products, website, or you without searching.

While TEs may not necessary be the ideal advertising choice for some, however, they are an opportunity, a free or low cost advertising option, and an option to tap into a niche where you may find someone interested in what you are doing.

Don't dismiss TEs as being a waste of time, but look at them as an opportunity to find new prospects, connections, clients, sales, etc. You may even earn some extra income.

You never know who may be interested in what you offer.

A rotator can be a very effective marketing tool, if used right or it can be a waste of time is used incorrectly.

The incorrect way to use a rotator is to load the rotator with many links for different products, websites and opportunities.

You will never know what the viewer is seeing and what ad attracted them in the first place.

The proper way to use a rotator is to add different links for the same product, website or opportunity. This gives you a more consistent exposure to what you are marketing and better odds in generating more interest.

I hope this information is helpful to you, I know that it has been very helpful to me over the years as an affiliate marketer.